'Traffic light' labelling of food

I was interested to hear that the general public support the 'traffic light' approach to labelling food. The survey did ask only parents who I feel may have an affect on the results as, if they are like me, they will want to make a very quick health decision on a product while they keep thier children amused.

Head over to the Food Standards Agency's website to see the different labels currently used by supermarkets and see which label works for you:

http://www.eatwell.gov.uk/foodlabels/trafficlights/

The label I think is most successful for my needs as a parent, is the one used by Marks & Spencer. At-a-glance I quickly use the 'traffic light' colour coding to see how healthy a prodcut is for the recommended serving without having to worry about any additional calcualtions - per 100g etc. I can then easily make an apporximate calculation of how this will 'fit-in' to the guideline dialy amounts if I really need too. The label information is presented clearly to the user through good use of hierarchy and easy-to-read type.